About Us

Our History | Our Vision | Our Value Proposition

History of Wire Weld

plant-eastWire Weld Store Fixtures has been manufacturing shelving systems for a wide range of retail display and general storage applications since its inception in 1983. Our unique proprietary design—which is simple, versatile, and cost competitive—has provided steady growth for 32 years.

Originally located in Toronto, Canada in 1983, Wire Weld moved to the greater Buffalo, NY area in 1993. The move was logical, given our largest customer, Bed Bath & Beyond, was located state side, and had tremendous growth plans for the future.

plant-east-2In the early 2000’s, under new ownership, Wire Weld began investing in systems, processes, and people. This timely investment set Wire Weld up for another growth spurt, internationally as well as domestically. This well timed growth allowed us to survive the retail recession which hit our US customers in late 2007.

As we climbed out of the recession, Wire Weld realized we have accomplished our goal of saturating the Housewares retail market. Our next growth spurt will come from another retail sector, such as Shoes, Sporting Goods, Apparel, etc. As we prepare to enter new sectors, Wire Weld is focusing on the necessary accessories for our proprietary shelving system, so the retailers can be successful growing their business with us.

Our long list of local, national, and international retail display customers ranges in size from “mom & pop” grocery stores to Fortune 500 retailers. Regardless of size or location, customer service is a top priority at Wire Weld. We domestically manufacture our proprietary system, with short lead-times, with our customers’ schedule in mind.

Our Vision

Wire Weld will be known for our reliability, flexibility, responsiveness and innovative products and services in retail displays, powder coating application and related sectors. We will strive to understand and provide our customers, in current and new market sectors, with superior products and outstanding service at an exceptional value. This will subsequently facilitate the cultivation of new relationships while fostering our long-term partnerships. We will develop new products and enhance existing product offerings by investing in R&D and market research. We will cultivate a culture of excellence by empowering our employees to facilitate change and innovation; thus ensuring growth, longevity and financial stability.

Our Value Proposition

We provide a domestically manufactured, proprietary shelving system, at a low cost, with short lead-times.